Our mission and values

At PHOP, we build our business around the following 4 core values.

P for Passion – PHOP is founded and managed by a team of pancake lovers driven by a strong passion and desire to serve only perfect pancakes made from the finest ingredients.

H for Happy, Hearty & Healthy - PHOP is a happy place to dine-in. Not only can one savor mouthwatering desserts, our savoury pancake sets are also hearty & healthy meals guaranteed to put a smile on your face!

O for Obsession to Over-achieve – PHOP is guided with a strong obsession to achieve high standards of honesty, integrity and professional ethics to our customers, employees, partners and shareholders. At PHOP Over-achievement is an Under-statement!

P for People – PHOP is people-oriented. We believe in hiring great people that share the same core values to grow the company with us.

Our motto : “we flip it right !”

The slogan serves to constantly remind us of always striving for perfection – we must flip it right and serve it right to customers all the time!.

The motto aims to cultivate a sense of belonging to all employees. They should be proud of belonging to the family and culture of Paddington House of Pancakes. As part of our culture, everyone in PHOP must keep the spirit of the slogan close to them, as well as promoting it to all the customers and people around us.